The focus of my blog is how the individual’s efforts can effect a situation dramatically. Much of what I focus has to do with simple solutions. However, I wanted to take a second to recognize the entertainment industry for its steps for creating a more environmentally aware culture. Award shows are gearing up to make 2009 the most ecofriendly year imaginable. Celebrities promoting the ability to reduce their carbon footprint at highly profiled events are guaranteed to target the correct audience; the teen generation.

In August, the Teen Choice Awards, sported a green carpet made out of synthetic grass, which musicians, such as Miley Cyrus and Britney Spears walked. This support was just enough to promote the go-green theme to a young audience.
The 2009 Tony Awards aimed their go-green message towards a different demographic. Throughout the event, related theatre telecasts were broadcasted, to motivate theater communities to adopt environmental friendly practices in their production.

At the 2009 Emmy Awards, producer’s announced their “Green with Emmy,” campaign. Their production consisted of lighting that reduced energy, tickets printer on tree-free paper, and catering with recipes made with local produce.
The Grammys also made their first step to changing the environment. Winners and nominees were given gift-bags made with eco-friendly material and program books made from recycled paper.

It’s important for highly anticipated and televised award shows to promote their audience to become more environmentally aware. Music and entertainment are the best way to reach many different demographics to reduce their carbon footprint. Congrats and thank you to the forces behind these insightful programs and efforts!

(Image source: bryan-brown.com)